Keep Your Best Drivers With Telematics

Telematics is not just an added benefit. Telematics is like turning a light on in a dark room. Data brings things into focus. And it’s only getting better. When you simply analyze the most basic data, you can expect to find immediate improvements in logistics, safety, and cost. As more data is collected and more fleets are prepared to act upon it, they will push further—implementing best practices like understanding the good and bad driving habits, rewarding good drivers, and eliminating dangers before they turn into costly mistakes. This is not a question of, “Do we need telematics?” It is a question of, “Why don’t we have it already?”


At its most basic level, installing telematics will transform the way you do business. Knowing the location of every vehicle gives dispatchers and managers clear insights to make better decisions. Telematics eliminates the need for techs to call in and coordinate whereabouts. It also gives managers the power to identify routes and patterns of inefficiency and eliminate them.


Driver safety is the biggest concern for most fleet managers. What would they pay to have a crystal ball that showed potential for accidents before they occurred? With Telematics, you have the data to predict those scenarios. From excessive speed to hard breaking—you will have the data that will warn you of impending danger. Imagine how your insurance costs will be affected if you could change those bad habits?


Maybe you’ll discover that your vehicles are sitting and idling away your profits minute-by-minute. Or perhaps you’ll discover that your drivers are being routed back and forth through rush hour traffic, doubling your drive time. The reality is, every fleet has its own set of hurdles, and you need personalized data to get over them.


Will you use your data as a carrot or a stick? From our viewpoint, there’s no reason for telematics to be looked upon as a negative by your drivers. A safety scorecard can be used to reward as easily as it can be used to reprimand. Set up incentives for drivers to follow best practices, track the results, and then publicly reward them. Whether it’s the highest safety rating, the most efficient routes, or the lowest fuel usage—you can use telematics to get everyone driving in the same direction.


Dean found himself in charge of a fleet that had far too many unknowns. Using Mike Albert’s Telematics, each of his 200 vehicles and techs was given names within the system. They were all organized into nine different regions. Then, from the dashboard, managers could create weekly reports for their region that showed driving behaviors. Who was speeding? Who was braking too hard? In short, they were able to establish who was a liability and correct the behavior.

This was a blend of knowledge and power that led to a policy change. With Mike Albert’s help, they made safe driving expectations a part of their employee handbook. With the right data, they were able to define safe driving and to then hold their techs accountable to those expectations.

Don’t sit in the dark and make guesses as to the ins and outs of your fleet. Turn on the lights with Telematics. Learn more.

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